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A chef and catering entrepreneur was looking to expand his footprint, staff and business.

Chef Micah Fields was entering his fifth year in business with plans to scale his business. He needed to connect more memorably and clearly with his target audience while also increasing the size of his staff and business.

I was brought in by the Dean & Co. team to collaborate with chef Fields to develop a new graphics kit that would enhance the visual identity of the business, giving him a distinct new look that would stand out against his competition.


The branding process led to a new website design headed by Dean & Co using the branding and graphics kit that would attract more customers while increasing his Google page rank.

Check out more on Dean & Co.'s website here:

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